Marketing Communications Manager in Mentor OH

Full-time @Steris in Communications , in Management , in Manager , in Marketing , in Marketing Communications , in Marketing Manager , in PR
  • Mentor, OH, US, 44060 View on Map
  • Apply Before : November 15, 2022

Job Description

Join Steris as Marketing Communications Manager in Mentor Ohio. At the Steris you will perform tasks as listed below, Apply Steris Customer Operations/Customer Support careers in Mentor OH.

 

Position : Marketing Communications Manager

Job Category: Customer Operations/Customer Support

Work location : Mentor, Ohio

Job Segment : Marketing Communications, Marketing Manager, Communications, PR, Manager, Marketing, Management

 

Description: 

At STERIS, we help our Customers create a healthier and safer world by providing innovative healthcare and life science product and service solutions around the globe.
Position Summary
The Commercial Marketing Manager is responsible for supporting the commercial marketing positioning and enabling the commercial arm of the Americas Commercial Operations This role is key to  supporting commercial alignment and positioning among various Customer & account types – focusing on Ambulatory Surgery Centers (ASCs), sales models, and field-based organizations, considering the expansive commercial products, services, and representatives.  The Customer environment is the vantage point for this role, while considering business unit/product/service strategy and the goal of alignment into a cohesive commercial position.  The goal of the Commercial Marketing Manager is to help ensure a unified and clear STERIS perception in the marketplace, ultimately influencing Customer satisfaction and commercial effectiveness. 

This role is based in Mentor, OH with the opportunity for a Hybrid work schedule with work from home three days a week.

 
What You Will Do
Commercial Marketing Strategy (75%)

Supports a cross product line, cross business, integrated commercial marketing approach and positioning for the STERISAmericas Commercial Operations , including key commercial differentiators, messaging, and overall commercial marketing enablement (from strategy to tactics) to improve Customer satisfaction, operational efficiencies, and drive profitable impact
Helps to ensures clear alignment, understanding, deployment and implementation of the high-level positioning and key messaging among the commercial teams in theAmericas Commercial Operations , Measures success through KPI’s and VOC building while continuously helping to improve strategy year over year
Embeds the vantage point of the Customer and ensures this perspective is primary when STERIS presents our Americas Commercial Operations at the highest, most macro level down to each individual Customer interaction and situation
Proactivly maintains strong relationships with product management, R&D, and business unit marketing to understand strategic initiatives and ensure product/service commercial goals are aligned and smoothly integrated in the commercial marketing strategy
Proactivley develops, maintains an expert understanding of:

Americas Healthcare industry, businesses, commercial roles & responsibilities, organizational structure and people, products & services, call points across the STERIS Business Units
Customer types, roles & responsibilities, influences, motivators, vantage points
Customer account types including hospital networks, ASCs and GPO, etc.

Commercial Marketing Strategy – cont’d

Proactively senses, and identifies areas of value proposition friction in the Customer experience commercially and works with commercial leadership to develop and implement solutions to directly impact these opportunities building a unified brand and value proposition tailored to the Customer
Supports the voice of Customer (VOC) program to ensure regular feedback from numerous Customer segments to prioritize and evolve the commercial positioning
Understands and translates all inputs from VOC and competitive research to effectively direct the creative development of key assets and deliverables to educate and influence both internal audiences and Customers
Keeps a pulse on Customer and industry influencers, perspectives, trends, standards, regulations and matches STERIS offerings to bet support the Customer
Maintains a strong understanding of key competitor commercial positioning and marketing, specifically for the ASC segment

Plan Implementation

Creates necessary projects, programs and deliverables to enable the commercial team to position the STERIS Healthcare offering appropriately based on the audience, deliverable, and situation
In partnership with the Sales and Shared Services teams in storytelling, ensuring clear competitive advantage and differentiators, to ensure this message is clear in all Customer-facing interactions and deliverables
In partnership with respective business unit marketing and Shared Services teams to implement and ensure commercial positioning and messaging is updated and on-point in respective Customer-facing deliverables, collateral, and digital channels
In partnership with Sales Enablement and Sales Training to ensure the Healthcare commercial positioning and included in appropriate training deliverables and programs
Leads the project management of appropriate projects identified as opportunities to improve efficiencies or commercial effectiveness.  Balances and prioritize a funnel of projects throughout the fiscal year as well as delivers on managing marketing programs while always looking out to build more

Continuous Improvement

Leads the continuous improvement initiatives within the function including leadership standard work, key performance indicators and root cause counter measures, visual management, and standard work.
Assumes responsibility as Team Leader in Kaizen events and respective action plans.
Leverages process understanding and value based prioritization to initiate continuous improvement opportunities that maximize department efficiency and effectiveness for supported businesses.

What You Will Need to be Successful

Bachelor degree required;
7+ years of progressive and varied sales, marketing, and/or public relations experience include:

Minimum of 3-5 years in commercial marketing positions

Thorough understanding and experience in the Healthcare industry, Customer types, roles, accounts, etc.
Demonstrated experience and success defining commercial positioning required
Demonstrated experience and understanding of marketing and commercial organizations and structure

Qualifications That Can Set You Apart

Commercial mindset
Customer first perspective and frame of mind
Effective cross functionally and collaborating with leadership
Motivated to learn and stay in touch with the organizational culture and industry
Energized by Customer satisfaction and commercial success
Strong, articulate communicator
Strong organizational awareness and effectiveness
Sound understanding of marketing foundations to enable commercial success

 
 

STERIS is a leading provider of products and services that meet the needs of growth areas within Healthcare: procedures, devices, vaccines and biologics.  We exist to fulfill our MISSION TO HELP OUR CUSTOMERS CREATE A HEALTHIER AND SAFER WORLD. STERIS is a $3B, publicly traded (NYSE: STE) company with approximately 16,000 associates and Customers in more than 100 countries.

If you need assistance completing the application process, please call 1 (440) 392.7047. This contact information is for accommodation inquiries only and cannot be used to check application status.

STERIS is an Equal Opportunity Employer.  We are committed to equal employment opportunity and the use of affirmative action programs to ensure that persons are recruited, hired, trained, transferred and promoted in all job groups regardless of race, color, religion, age, disability, national origin, citizenship status, military or veteran status, sex (including pregnancy, childbirth and related medical conditions), sexual orientation, gender identity, genetic information, and any other category protected by federal, state or local law.  We are not only committed to this policy by our status as a federal government contractor, but also we are strongly bound by the principle of equal employment opportunity.

The full affirmative action program, absent the data metrics required by § 60-741.44(k), shall be available to all employees and applicants for employment for inspection upon request. The program may be obtained at your location’s HR Office during normal business hours.

Nearest Major Market: Cleveland

Nearest Secondary Market: Akron

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